How We Are Funded

How We Are Funded

Contrary to common misconceptions, we are an independent charity and receive no funding by the government or the NHS. It is the generosity of our supporters that keeps our helicopters soaring high and our life-saving missions possible.

Fundraises in front of helicopter
Two paramedics standing in front of an ambulance

Our Fundraising Ethics

Integrity lies at the heart of everything we do. We’re committed to transparency, ensuring that every penny donated is used responsibly to further our life-saving mission. Our fundraising practices are guided by strong ethics, designed to empower and educate our supporters without any sense of obligation or pressure.

“We are purely the custodians of the monies raised by our generous supporters.”

Mike Harrop, YAA Chairman

Our employees and volunteers help us ensure that no one feels obligated or pressured into donating to the Charity. We would never sell or profit from donor details. We are very clear about this in our marketing and communications. You can read our Privacy Policy here.

We aim to inform our supporters how their money has been spent. We do this through various channels, including working in the community, face-to-face talks & presentations, our website, social media, and other marketing communication channels.

For every £1 donated during the last financial year, 78p was spent to meet our charitable purpose – which is saving lives across Yorkshire.

No two days are the same here at the YAA, it keeps me on my toes and I’m always excited about what the next day will bring.”
Angela Vyas, Community Fundraiser for West Yorkshire

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